## Lord & Taylor partners with Curated for You to launch a Lifestyle Commerce strategy

**With Curated For You, Lord & Taylor saved hundreds of hours of manual work, and increased revenue and conversions.**

The Lord & Taylor brand holds a powerful legacy, cultivated over 195 years as a premier destination for accessible luxury. Known as the go-to retailer for occasion dressing, Lord & Taylor aimed to cement its position as the occasion fashion authority in its new online-only storefront.

Read the Case Study and discover how this 195-year-old brand staple is revolutionizing its online experience with Lifestyle Commerce:

**The Results are Clear:**

- Lord & Taylor elevated customer shopping experiences to include hundreds of fine-grained, topical curations such as Chic Wedding Guest Vibes, Bridal Shower Outfits, and Vegas Vacation while preserving the integrity and high quality of its curations. These expanded categories drove a 68% increase in incremental revenue:

- (Ex: From Bridal, to: Bridal Shower, Rehearsal Dinner, Engagement Photos and Honeymoon)
- Lord & Taylor improved the relevancy and accuracy of their manual curations. As CFY automated curations outperformed manual curations:

- Increased CVR by 2x

- Increased revenue by 127%

- Reduced time spent from 80 hours a week to 30 minutes a week

From effort to ease, from random to relevant, learn how implementing a lifestyle commerce can drive revenue, increase efficiencies, and reduce costs. Download “[CFY partners with Lord & Taylor Case Study](https://pages.curatedforyou.io/lordtaylor-case-study)” now.